Banking is facing a scary shift. While neobanks, FinTech app, P2P payment services and more digital transaction platforms become more popular, traditional banks and credit unions who have yet to rethink their 3-5 year plan for scalability and growth are in the hot seat.
How can traditional can banks close this gap? In order to stay competitive, a bank will need to completely transform their core banking system from legacy, on-premise, in-person, manual - to smart, customer-centric, cloud-based core banking solutions, and integrate intelligent self-service technologies that help customers - not isolate them.
A core banking system is the central platform that processes daily banking transactions and posts updates to accounts and other financial records. It’s the engine behind online banking, mobile apps, ATMs, and branch operations.
The problem is that many of these systems were built decades ago. They were designed for a branch-first world, not one dominated by digital banking and real-time payments. Banks today are dealing with branch closures and low customer engagement because their banking cores are struggling to keep up with:
Core banking modernization is a huge topic of discussion right now among the top banks, but every path needs to start somewhere. API integrations & FinTech acquisitions are a good starting point - but are these customer first solutions or bank first solutions?
Putting the customer first should be on every bank executives mind before they start their transformation strategy.
Yes, the new generation of customers want faster transactions. This makes us immediately think only in the digital transaction space. However, physical branches still play a vital role to people & customers, and they need to remain a part of the core banking model to engage and provide customers with services they can't get without entering a branch.
While the branch experience is important, it has to evolve to a more customer centric approach.
Teller jobs, cash usage, and branch locations are all decreasing at the same time, which should tell you something.
The traditional branch is not offering customers what they need or want anymore. ATM usage is dying because they are still focused on cash, and customers don't want to have to deal with tellers when they get to a branch.
Instead of offering customers the same outdated services, branches need to evolve their self -service & teller models to next-generation "smart" devices that enable customers take care of their in branch transactions:
This innovation is a prime example of how core banking system integration with smart devices can transform the customer experience and reduce operational costs. However, it's not the only piece of the puzzle. It's just the starting point.
To get to a full customer-centric banking model with modernized self-service, banking cores are going to need every aspect of modern banking solutions. Here's what executives need to be on the hunt for:
Legacy systems often rely on batch processing, which creates delays. A modern cloud core banking system enables real-time updates, allowing customers to receive services instantly—whether online or in-branch.
Modern core banking integration requires open APIs that allow seamless communication between the core and external systems, like automated banking machines. This flexibility is crucial for deploying new services quickly and efficiently.
Instead of using outdated, on-premise systems, a cloud-based core banking approach offers scalability & cost efficiency. Cloud capability supports growth and ensures business continuity in a digital-first world.
Security and compliance are non-negotiable. Modern core banking software must be built with robust security protocols and regulatory compliance in mind, especially when enabling self-service transactions.
For C-suite leaders, the benefits of core banking transformation are both operational and strategic:
A full bank core conversion can be daunting, but many institutions are adopting a phased approach:
For C-suite bank executives, the path to transforming core banking model is clear. Think of the customer first. What do they want from their bank or credit union? Like anything in the digital age, they want answers that they can get themselves.
Modern customers need modern banking, but it's important to investigate the right approach before choosing a model that might be overly complicated or unscalable. Invest in cloud-based core banking solutions, prioritize core banking system integration, and reimagine the branch as a high-tech, self-service hub.